Reading Preparation For New Entrepreneurs Entering The World Of Tech

Reading Preparation For New Entrepreneurs Entering The World Of Tech

If you’ve just launched your own tech start-up, chances are you’re searching for as much help as possible to ensure your business takes the right steps to success. Knowledge is power in business, and in the rapidly evolving sector of technology, staying ahead is critical.

Gathering and absorbing all the information you need to make sure that your business grows and develops consistently, is key to all start-up success stories. From how to create the optimum working environment for creative minds, to the world’s next consumer-changing trends, there’s a lot you don’t know yet about entrepreneurship and the tech industry that you can discover in this reading list…

Eric Schmidt and Jonathan Rosenberg: How Google Works

This book about the phenomenal firm was produced by top Google executives and offers its readers an insightful account of Google’s incredible corporate philosophy, processes and culture.

Whilst famous for its innovative and creative approach to the world of digital, discover how Google bounced back from some unsuccessful moves and evolved into the company we respect today with How Google Works.

Kevin Kelly: The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future

Read this amazing book and gain an insight into how the world will look in decades’ time. The best part of it is how it paints a picture of ways in which technological forces will overlap, mix and come to co-depend on each other — crucial to know if any of these trends relate to your business.

Gain knowledge about advances in multiple aspects of digital, such as virtual reality and artificial intelligence. If you’re new to the tech industry, learn what to expect to prep your company now for the customer of tomorrow.

Alec Ross: The Industries of the Future

Continuing to look ahead and move forward at a steady pace is essential. A New York Times bestseller, Ross delivers an extensive insight into your industry’s most important advances, from cybersecurity and robotics to genomics and big data, using input from global leaders.

Many agree that Ross’ insight into this world is very valuable — he had the role of senior advisor for innovation when Hilary Clinton was Secretary of State. His extensive travel has given him access to the some of the most powerful people in business, and his book is packed with astute observations regarding opportunities for growth and the unknown tech forces that are changing — or will change — the world. 

Article from commercial print company, Where The Trade Buys, employing over 150 people across the UK. Since launching in 2010, this company has expanded its range of print materials and services to offer a wide selection of products, including pvc banners, from its operations in Sunderland and London.  

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